Actually Sleeping Founder Turned Sleepless Nights Into a National Consultancy

Actually Sleeping Founder Samantha Abrahamson Built the Company From Her Own Sleepless Nights as a New Mother

Coconut Grove, United States – June 2, 2026 / Actually Sleeping /

FOR IMMEDIATE RELEASE

Actually Sleeping Founder Samantha Abrahamson Built the Company From Her Own Sleepless Nights as a New Mother

A Doctor of Pharmacy and certified pediatric sleep consultant, Samantha Abrahamson turned a desperate season of early motherhood into a nationally recognized consultancy that has helped more than 100 families get their babies sleeping 12 hours through the night, backed by a 100 percent money-back guarantee

NATIONWIDE, June 1, 2026 —

There is a version of early parenthood that nobody puts in the brochure. It is the 3 AM version — the one where two exhausted adults are running on broken sleep and fraying patience, taking shifts in separate rooms, quietly wondering whether the happiness they expected is somewhere buried beneath the fog of sleeplessness. For Samantha Abrahamson, PharmD, that version arrived six weeks after her son Abe was born. It is also, ultimately, the experience that changed the direction of her career and led to the founding of Actually Sleeping, a national pediatric sleep consultancy that has since helped more than 100 families reclaim their nights.

Abrahamson holds a doctorate in pharmacy and is a certified pediatric sleep consultant. She built Actually Sleeping not from a business plan, but from the specific, grinding reality of a new mother whose baby would not sleep — and who discovered, through one well-timed intervention, that the problem was entirely fixable. Her story is one that resonates deeply with the families the consultancy now serves, which is precisely why it has become central to the company’s identity.

The Sleepless Season That Started Everything

By most measures, Abrahamson was better equipped than the average new parent to approach a medical challenge. Her background in pharmacology gave her a rigorous grounding in physiology and evidence-based practice. What it did not give her was a sleeping baby. At six weeks postpartum, she and her husband were fighting daily. Her son was waking every single hour through the night. She had done what most educated, motivated parents do: read the books, watched the videos, tried the methods, and bought the products.

The smart bassinet that promised to solve infant sleep with technology sat largely unused after it proved both ineffective and unsettling. She was piecing together advice from Google, social media, and parenting forums at all hours of the night, trying to apply generic guidance to a specific baby with specific needs. Nothing held. The exhaustion accumulated. The frustration deepened.

The turning point came when her husband hired a pediatric sleep consultant — a mother of five whose children had all slept through the night by week eight. Within one week of working with her, Abe went from waking every hour to sleeping in eight-hour stretches. The following week, ten hours. By week three, twelve hours straight, every single night, like clockwork. He has slept that way ever since. The effect on the household was immediate and total. The fighting stopped. The mood lifted. Abrahamson describes it as the moment she was finally able to enjoy being a mother.

From Personal Experience to Professional Mission

The transformation was so complete that Abrahamson did not simply move on with her life. She enrolled in the same pediatric sleep consulting certification program and earned her credentials. Her intention from the beginning was to bring the method to as many families as possible, but to deliver it in a fundamentally different way than she had seen it done elsewhere.

What she had observed in the broader market was a model built for scale: standardized curricula, age-based generic plans, and large group communities for support. The information in those programs was not wrong. It was, in her assessment, ineffective — because the gap between general sleep science and one specific baby’s specific situation is precisely where most families get stuck and stay stuck. More information was not the answer. A precise, personalized plan was.

Parents who have gone through the program frequently document their experience, and Actually Sleeping reviews consistently reflect the same theme: the degree of individual attention and real-time coaching they received was unlike anything they had encountered in books, courses, or other consultancy programs. That personalization is not incidental to the model. It is the model.

How Actually Sleeping Works

The consultancy operates with a hard cap of ten families at a time. Every client receives a custom sleep plan built around their child’s specific developmental stage, temperament, nap history, feeding schedule, and observable sleep cues. Plans are never more than three steps. Abrahamson works directly with every family, providing daily coaching and real-time adjustments through teething, illness, travel, and any other disruption that would cause a generic program to fall apart.

The method addresses what Abrahamson identifies as the three root causes of infant sleep failure simultaneously: unsustainable sleep props that require a parent’s involvement at every sleep cycle, a dysregulated sleep schedule that leaves a baby either overtired or undertired, and poorly timed sleep training attempts that produce maximum crying with minimum progress. Address all three at once, she argues, and most babies achieve consistent overnight sleep within three to seven days. Address only one or two, and the waking returns.

Families researching their options will find a detailed breakdown of the methodology and a growing library of educational content through the consultancy’s video platform, where Abrahamson breaks down sleep science in plain language for parents at every stage, from those expecting their first child to those who have already tried multiple approaches without lasting results.

The program is backed by a 100 percent money-back guarantee. If a baby is not sleeping through the night within 60 days, the family receives a full refund. Ninety-five percent of clients reach full overnight sleep within the first week.

A Company Built on Results

Actually Sleeping has grown almost entirely through referral — a pattern that reflects both the specificity of the outcome and the durability of the results. Parents who complete the program reliably direct other exhausted families to it because the outcome is not a marginal improvement, but a reliable twelve-hour stretch that holds.

“The families we work with are not looking for more information,” said Samantha Abrahamson, PharmD, Founder of Actually Sleeping. “They have already tried the information. What they need is someone who will look at their specific baby, tell them exactly what is happening and why, and walk beside them until it is resolved. That is what we built this to do.”

Parents navigating infant or toddler sleep challenges can access a free Sleep Game Plan consultation and read reviews of Actually Sleeping‘s programs and client outcomes directly on the company’s website. The consultation is structured as a genuine diagnostic conversation — designed to give every family a clear understanding of what is keeping their baby awake, regardless of whether they go on to enroll in the program.

About Actually Sleeping

Actually Sleeping is a national pediatric sleep consultancy founded by Samantha Abrahamson, PharmD, a Doctor of Pharmacy and certified pediatric sleep consultant. The company specializes in individualized sleep programs for children aged zero to five, working with a maximum of ten families at a time to deliver custom sleep plans and direct daily coaching until results are achieved. The consultancy offers a 100 percent money-back guarantee and has helped more than 100 families achieve consistent overnight sleep. For more information, visit actuallysleeping.com.

Media Contact:

Samantha Abrahamson, PharmD, Founder

Actually Sleeping